{"id":54524,"date":"2026-06-09T11:42:14","date_gmt":"2026-06-09T16:42:14","guid":{"rendered":"https:\/\/phrlegal.com\/?p=54524"},"modified":"2026-06-09T11:44:34","modified_gmt":"2026-06-09T16:44:34","slug":"ep-108-advertising-and-consumers-the-rules-of-the-game-ahead-of-the-2026-world-cup","status":"publish","type":"post","link":"https:\/\/phrlegal.com\/en\/novelties-en\/ep-108-advertising-and-consumers-the-rules-of-the-game-ahead-of-the-2026-world-cup\/","title":{"rendered":"Ep. 108. Advertising and Consumers: The Rules of the Game Ahead of the 2026 World Cup"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"54524\" class=\"elementor elementor-54524 elementor-54409\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"has_ae_slider elementor-element elementor-element-48128250 e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"48128250\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-377e7657 elementor-widget elementor-widget-text-editor\" data-id=\"377e7657\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"isSelectedEnd\"><span style=\"color: #000000;\">The anticipation surrounding the 2026 World Cup has driven the launch of advertising campaigns, promotions, and marketing strategies by numerous companies. In this context, it is essential to understand the applicable rules on advertising and consumer protection in order to prevent legal risks and potential claims.<\/span><\/p><p class=\"isSelectedEnd\"><span style=\"color: #000000;\">In this episode of our podcast, Jorge Lamo and Valerie Villar, Associates in the Competition and Consumer Protection practice, discuss the key legal and practical considerations that should be taken into account when developing advertising campaigns related to this sporting event.<\/span><\/p><p><span style=\"color: #000000;\">\ud83c\udfa7 Learn the rules of the game in advertising and consumer protection ahead of the 2026 World Cup.<\/span><\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_ae_slider elementor-element elementor-element-99031da e-flex e-con-boxed ae-bg-gallery-type-default e-con e-parent\" data-id=\"99031da\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-adbe4a0 elementor-widget elementor-widget-video\" data-id=\"adbe4a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=JFChODnmg-g&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The anticipation surrounding the 2026 World Cup has driven the launch of advertising campaigns, promotions, and marketing strategies by numerous companies. In this context, it is essential to understand the applicable rules on advertising and consumer protection in order to prevent legal risks and potential claims. In this episode of our podcast, Jorge Lamo and [&hellip;]<\/p>\n","protected":false},"author":67,"featured_media":54411,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[58,139],"tags":[],"class_list":["post-54524","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-novelties-en","category-podcast-en","post_format-post-format-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ep. 108. Advertising and Consumers: The Rules of the Game Ahead of the 2026 World Cup - PHR Legal | Posse Herrera Ruiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/phrlegal.com\/en\/novelties-en\/ep-108-advertising-and-consumers-the-rules-of-the-game-ahead-of-the-2026-world-cup\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ep. 108. Advertising and Consumers: The Rules of the Game Ahead of the 2026 World Cup - PHR Legal | Posse Herrera Ruiz\" \/>\n<meta property=\"og:description\" content=\"The anticipation surrounding the 2026 World Cup has driven the launch of advertising campaigns, promotions, and marketing strategies by numerous companies. In this context, it is essential to understand the applicable rules on advertising and consumer protection in order to prevent legal risks and potential claims. 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