Juan Sebastián González is a Senior Associate at Posse Herrera Ruiz. His practice focuses on intellectual property, entertainment law, and healthcare-related matters.
Juan Sebastián has 10 years of experience advising domestic and foreign companies on the registration, enforcement (judicial and extrajudicial), licensing, and exploitation of all types of intellectual property, as well as on image rights, unfair competition, and healthcare-related matters.
In addition, he advises companies across various industries on obtaining marketing authorizations, plant variety registrations, representation in sanctioning proceedings, and assisting companies in navigating the Colombian regulatory environment. He has advised clients in the pharmaceutical, consumer goods, financial services, and technology industries.
Juan Sebastián is an attorney, a specialist in financial legislation, and holds a Master’s degree in Private Law from Universidad de los Andes. He is currently pursuing a specialization in civil procedural law at Universidad Externado de Colombia.

